

Beware of success recipes
You have probably noticed that many « success recipes » out there are based on the amazing success stories of individuals (or organisations), which then become models of what we must do to succeed. You have also probably noticed that even if we apply to the letter all the elements of the recipe, the amazing successes do not systematically follow… And this is normal, because these recipes are for a great part illusory, even if their authors mean well and even if there are ma